Art & Tech for a Sustainable Future (ATSF) Program

Art has the unique ability to evoke emotions, spark creativity, and communicate complex ideas across cultures, while technology provides the necessary tools and platforms to scale innovative solutions. The Art & Tech for a Sustainable Future (ATSF) Program explores the dynamic convergence of art and technology, showcasing how these two forces can inspire change and drive the creation of a more sustainable world.
Rooted in everyday life and driven by innovation, the ATSF Program focuses on addressing the United Nations Sustainable Development Goals (UN SDGs) and envisioning future lifestyles. It delves into areas including environmental protection, renewable energy, technological advancements, art and design, cultural tourism, heritage preservation, food security, education, cross-cultural collaboration, and more, which are essential for our daily life. By doing so, it offers a unique and valuable opportunity for projects, businesses, and brands from diverse sectors to inspire, communicate, showcase, and collaborate in shaping a sustainable future.
2025 marks the 20th Anniversary of the UNESCO 2005 Convention on the Protection and Promotion of the Diversity of Cultural Expressions. To honor this significant milestone, we are proud to launch the ATSF Program, which seamlessly bridges three essential pillars: Art, Technology, and Sustainability. Through this initiative, we aim to celebrate and promote cultural diversity, creativity, and international dialogue, contributing to a global movement that advocates for sustainable development and cross-cultural understanding.
Our Goals
🎯Goal 1 – Drive Innovation Aligned with the UN SDGs
Position the ATSF Program as a premier platform that leverages creativity and technology to address global challenges, driving sustainable solutions in alignment with the UN SDGs.
🎯Goal 2 – Foster Cross-Industry and Cross-Cultural Collaboration
Unite diverse industries and cultural perspectives to collaborate on innovative projects, combining expertise to drive impactful sustainability initiatives.
🎯Goal 3 – Empower Emerging Talent
Provide young innovators with a global stage to showcase their work, offering them the tools, resources, and connections needed to lead the next generation of sustainable development.
🎯Goal 4 – Shape the Future of Sustainable Communities
Create a dynamic platform that explores cutting-edge ideas and technologies, shaping the future of sustainable living and fostering long-term societal impact.
🎯Goal 5 – Engage a Global Audience
Utilize digital platforms and live events to inspire and engage a broad, global audience, sparking action toward a sustainable future for all.
Organizers
International Council for Film, Television and Audiovisual Communication (CICT-ICFT)
Located at UNESCO Headquarters in Paris, France, CICT-ICFT was founded at the 9th session of UNESCO’s General Conference in 1956. It has been functioning as an advisory and executive agency to UNESCO and as a link between UNESCO and the international civil society on all matters related to film, television, and new media by providing advice, expertise and technical support. It has been actively developing international exchange and cooperation, and successfully attracted numerous essential and influential organizations and experts in film,television and media services to become its members and partners.

Platform for Creativity & Innovation (PCI)
Established under the auspices of the CICT-ICFT, PCI is an international and interdisciplinary initiative that brings together culture, art, and emerging technologies to foster collaboration, drive sustainability, and inspire meaningful change. As a dynamic hub for research, training, communication, cooperation, and promotion, PCI connects diverse stakeholders – from the fields of art, culture, technology, policy, and business – on a global scale. Guided by a forward-looking vision, PCI supports impactful initiatives through exhibitions, public dialogues, digital innovation, and capacity-building programs, with a commitment to inclusion and the empowerment of future generations.

